Job description

For over 50 years KENT OUTDOORS has been the ultimate destination for outdoor enthusiasts, offering a curated collection of industry-leading brands driven by the pure pursuit of adventure.

KENT Outdoors is a collection of brands all obsessively focused on building the most innovative and reliable equipment for use in our most revered natural playgrounds. We relentlessly dream, build, and offer products that empower the very best days outside. We’re a collection of outdoor fanatics, product geeks, marketing mavens, and entrepreneurs all focused on pushing through boundaries, both on land, and in the water.

Holding true to our roots while evolving for the future, the family of KENT brands today includes Absolute Outdoors, Arctic Shield, Aquaglide, Arbor Snowboards, Barefoot International, BOTE, Connelly, FatSac, Freedom Foil, Full Throttle, HO Sports, Hyperlite, KENT, Liquid Force, Margaritaville, O’Brien, and Onyx.

Your Impact

BOTE is seeking a Graphic Designer to join the Brand Creative and Marketing Team. The Graphic Designer will focus on a diverse range of projects, including digital design and creating performance-driven marketing assets. Candidate must be an action-oriented individual who learns quickly, works independently, and creates solutions to diverse problems. This role will report to the Senior Creative Manager and will work closely with cross-functional teams (Sales, Retail, CX, and Wholesale).

You Should Apply If

  • You understand creative storytelling and supporting a brand through design.
  • Your work is powerful, and your visual design skills are sharp.
  • You’re dedicated to improving your craft and working diligently to align your creative output to business objectives and brand guidelines.
  • Comfortable with multi-tasking, resolving competing problems, and meeting project deadlines.

What You’ll Do

  • Design marketing collateral at various sizes, resolutions and mediums (print, digital, and social). Produce high-quality deliverables in a fast-paced work environment.
  • Create and finalize print production artwork such as but not limited to packaging, labels, marketing collateral, point of sale communication and presentations when needed.
  • Design, develop and code emails and web assets (Animation and GIF knowledge is a plus).
  • Learn the BOTE family of products and visually communicate their authentic application for consumers.
  • Live the BOTE brand by understanding desires, needs, wants, experience, and expectations of our customers.
  • Be a steward of and maintain the BOTE brand in all designs.
  • Refine and improve designs based on feedback from the Senior Creative Manager and other stakeholders.
  • Maintain asset libraries with current BOTE logos, product images, and other brand materials.
  • Creative evolution - stay up to date with branding and advertising in all mediums.

What You’ve Accomplished

  • Bachelor’s Degree or Equivalent Professional Experience
  • 3+ years of experience in a graphic/brand designer capacity
  • Able to present a portfolio of work
  • In-depth knowledge of color theory, composition, and typography
  • Understanding of customer behavior and perception
  • Expert skills in Photoshop, Illustrator, and InDesign. Familiarity with Sketch and Adobe After Effects is a plus.
  • Excellent communication skills
  • Excellent time management abilities with a proven ability to multi-task and manage several deadlines at once
  • Ability to work individually and in a team environment
  • Be highly detail oriented
  • Ability to juggle multiple projects simultaneously
  • Ability to constructively learn from creative critique
  • Passion for paddle boarding/water sports a plus

How You Thrive

You go “all out.”  You tend to approach everything you do with velocity.  From your next exhilarating outdoor adventure to scaling meaningful peaks at work, you act with speed, direction, ethics, and forethought. Your efficiency is rooted in the knowledge that resources are not infinite. You are goal-oriented and focused on outcomes. When you see a challenge or obstacle to overcome, you jump in collaboratively to find a solution; team achievements should be celebrated more than individual performance. You are compelled to share your perspective because it is rooted in experience and synthesis thinking - you know that healthy debate yields better decisions. You are humble despite your impressive past accomplishments. Your communication style is honest and forthright, yet empathetic, with everyone. 

KENT Outdoors is proud to be an Equal Opportunity Employer.

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